UNIQLO TO OPEN ITS FIRST STORE IN ROME IN SPRING 2024 AT THE GALLERIA ALBERTO SORDI

Global apparel retailer UNIQLO today announced plans to open its first store in Rome in Spring 2024 in the iconic Galleria Alberto Sordi in Via del Corso, a main street in the historical center of the city. With a total sales floor area of more than 1,300 square meters distributed over three floors, the new store will feature women’s, men’s, and kids’ collections. This latest will be the second store for the brand in Italy, following the opening of its first store in Milan’s Piazza Cordusio in September 2019.

“It is an honor for us to open in the capital of Italy, a city with such a strong cultural heritage, and increase our presence in the Italian market with a store in the Galleria Alberto Sordi, an important retail location that first opened 100 years ago. We look forward to offering our UNIQLO LifeWear, apparel that is created from our Japanese values of quality, simplicity, and longevity and helps improve people’s daily lives, to UNIQLO fans and customers in Italy as well as visitors from abroad,” said Mark Barnatovic, UNIQLO Italy COO.

Following initial projects launched in the city last year to introduce the LifeWear concept, this fall the retailer will launch new initiatives with local organizations and communities across the areas of social environment, arts and culture to tap into stories and points of view that share a desire to change the world through clothing.