Why Are We So Ashamed To Wear The Same Outfit Twice?

Outfit repeating, wearing an outfit more than once in a documentable setting, is a faux pas that dates back to… when, exactly? The first time someone showed up to a function wearing a notable outfit, only to be clocked in the exact same ensemble by judgey onlookers? Probably. The point is, we all know that finding a photo-worthy ‘fit comes at a cost: It can’t be repeated for the same audience. Read more at Highsnobiety