Why Retail Is Paying Attention To Headless Commerce

What do cosmetics maker Lancôme, fashion brand Michael Kors, and digital publisher-turned-streetwear retailer Highsnobiety have in common? They’re just three examples of the many retailers that have embraced headless commerce to strengthen their e-commerce efforts. While the term headless commerce isn’t entirely new, it seems to be picking up speed as a buzzword in the industry. Retailers acknowledge the importance of robust online sales to overall business health, and that comes with increased recognition that how e-commerce systems are established can encourage purchases. Read more at Retail Dive.

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