10 Predictions That Will Impact The Fate Of Retailers
David Rosen, chief digital strategist of TIBCO, an integration and analytics software company, has been advising retailers on their digital transformation efforts over the past decade. Standing with one foot in technology and the other in business strategy, Rosen has a unique point of view on matters impacting his customers, including retailers such as Macy’s, The North Face, Nordstrom and Kohl’s. He recently began distilling his perspective on the issues facing the retail industry to crystallize the thought leadership his company could share with its customers.. “When we a have a point of view on retail, and then cast it in the broad context of digital transformation and apply our principles of connected intelligence against that, you get a set of predictions. To a very large extent, they align to what we believe is fundamentally true about the way that retailers create shareholder value. This is an attempt to get to the point of not just shiny object predictions, but truly at the heart of shareholder value creation.” Read more at Forbes.