A BATHING APE OPENS FIRST CHICAGO FLAGSHIP STORE
Japanese streetwear brand Bape—with more than 40 international retail locations opened its first store in Chicago, Illinois, at 113 E Oak Street today.
CEO Mahmoud el Salahy states, “Bape has always existed at the intersection of art, music, and fashion, and the Bape store in Chicago is no exception. This location will be a gallery for expression, showcased through the product, the architecture, the artwork, and most importantly, the community that will bring our space to life. We believe that retail is about building destinations for changemakers, for relationships, and for co-creation. We look forward to meeting the creatives and visionaries shaping Chicago and the world at Bape Chicago.”
Renowned artists from around the world are featured in the space, including custom work by Indonesian contemporary artist Arkiv Vilmansa and graffiti artist Josh “Stash” Franklin. Vilmansa created pieces titled “Astroland” and “Miloland” in his signature, cartoon-inspired style fused with elements of Bape’s signature codes. Stash experiments with the classic Bape image combined with his globally recognized painting style and various camouflage techniques developed to create the pieces “Multiplex”, “Bape Head Camo”, and “Bape Head Blue.” Bape will also unveil engagements with Chicago’s abundant community of creatives to celebrate the brand’s newest flagship, beginning with acclaimed designer and Chicago native Don C as the star of the Chicago camo capsule campaign.
Architecturally, the Bape store is a modern tribute to the creativity, boldness, and futuristic thinking of both the brand and the city. Inspired by various cultural influences from art institutions to luxury automotive design, futuristic films, and virtual reality, the store seamlessly melds inspiration from vintage and futuristic design elements. The welcoming front entrance features the signature Bape logo above the two-story facade from the first step. The 5,000-square-foot space features two levels of discovery, including a Bape STA resin stage, fitting rooms, and artwork displayed throughout the store. Consistent with all Bape retail experiences, the global brand is brought to life in a local context that makes every experience with the brand unique, expressive, and relevant while maintaining its reputation for modern architectural excellence, elevated finishes, and a premium experience at every touchpoint.
As with the brand’s other retail location, Bape will offer a unique Bape Store Chicago camo capsule exclusively at the Chicago location. The Chicago city flag’s bold red and blue colors inspire this camo capsule. The collection includes a curation of popular souvenirs and the brand’s signature items, including tees, hoodies, crewnecks, and accessories. The collection is designed in the signature Chicago camo colorway and features the Bape Theater Sign graphic, inspired by Chicago’s iconic and legendary theater signage.