Amazon Go Means Goodbye Status Quo

by MR Magazine Staff

After visiting Amazon’s first Amazon Go store this past May, and after seeing the recent reports of more Go stores for Chicago and San Francisco, and the possibility of another larger Go store in Seattle too, one thing is quite clear — goodbye status quo! Amazon Go is quite simply . . . awesome. It is a welcomed consumer experience, and, more importantly, it may just be the first step on the path to a new American retail experience that is no longer just the stuff of science fiction movies. Amazon, if it is not already inside its own walls, may soon be yelling, “Checkmate!” for all the country to hear. Read more at Forbes.