ASOS LAUNCHES ‘MUST-HAVES’ COLLECTION

by Stephen Garner Aug 28, 2020

Asos has launched a new category focused on stylish pieces at a value price.

Called “Asos Design Must-Haves,” the retailer explains this new category as “a curated edit of the best bits that won’t break the bank, it’s all designed to make things easy for you this season – think laid-back sweats, plaid shirts, bomber jackets, statement tees… all your autumn/winter 2020 essentials, basically, with a fresh new-season spin.”

TV personality and musical artist Wes Nelson has been tapped to front the new collection campaign, pairing streetwear-inspired staples with a chain necklace and a fresh pair of kicks.

With prices ranging from $13 to $72, the Asos Design Must-Haves is now available at asos.com.