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Experts
ASK THE EXPERT: THE BASKETBALL SHOE
by BJ Stringham
Apr 02, 2025
Knowing how to match energy with your customers is the difference between the literal best and worst experience they can have in your store.
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Experts
ASK THE EXPERT: THE ONLY ONE
by BJ Stringham
Mar 10, 2025
A choice in phrasing could be the difference between a grateful patron or a disgruntled customer.
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Experts
ASK THE EXPERT: TIME IS MONEY
by BJ Stringham
Feb 18, 2025
Our expert, BJ Stringham talks about time as an externality of cost when it comes to luxury shopping.
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Experts
ASK THE EXPERT: IT’S RELATIVE
by BJ Stringham
Jan 09, 2025
B.J. Stringham discusses why value, quality and consumers’ perspectives are integral to maximizing the retail experience.
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Experts
ASK THE EXPERT: KEEPING IT CLEAN
by BJ Stringham
Dec 19, 2024
B.J. Stringham shares his advice on maintaining a clean, organized shop to ensure a first-class customer experience.
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Experts
ASK THE EXPERT: AUTHENTICITY COUNTS
by BJ Stringham
Nov 08, 2024
Think of sales training as a way to hone your unique and authentic approach to customers.
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Experts
ASK THE EXPERT: THIS IS NOT A NAVY SUIT
by BJ Stringham
Oct 15, 2024
Encourage customers to try other options, even if they differ from the requested item, to uncover what they truly desire.
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Experts
ASK THE EXPERT: DON’T LET POINT OF SALE BE THE END
by BJ Stringham
Sep 24, 2024
Tips on how to build even the smallest sale into something bigger.
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Experts
ASK THE EXPERT: TURNING MISHAPS INTO MOMENTS OF CONNECTION
by BJ Stringham
Jul 02, 2024
B.J. Stringham offers his expert advice on fixing customer service mistakes and regaining trust.
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Experts
ASK THE EXPERT: “ONE MORE THING…” MAXIMIZING THE CUSTOMER&#...
by BJ Stringham
Jun 10, 2024
Tips for using a customer’s time wisely, while also adding to the sale.
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