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How a Mobile-Friendly Website Improves Your Google Search Rankings
Q: I heard something in the news about Google’s mobilegeddon. What is mobilegeddon and how …
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Read MoreHow a Mobile-Friendly Website Improves Your Google Search Rankings
Q: I heard something in the news about Google’s mobilegeddon. What is mobilegeddon and how …
Continue reading “How a Mobile-Friendly Website Improves Your Google Search Rankings”
Read MoreWhich Marketing Channel Generates the Highest ROI for Retailers?
Q: Which marketing channel generates the highest ROI for retailers? Jake Fell: E-mail generates the …
Continue reading “Which Marketing Channel Generates the Highest ROI for Retailers?”
Read MoreShould Retailers Hire Search Engine Optimization Experts?
A reader asks marketing expert John Fell, “Should I be paying an SEO specialist to get more organic visits to my website?”
Read MoreUsing Marketing Automation to Drive Sales
Marketing expert Jake Fell talks about using automated marketing, like birthday and post-purchase e-mails, to drive retail sales.
Read MoreHow to Make Email Marketing Stand Out
An independent retailer asks marketing expert John Fell, “How do I make my email campaigns stand out among those from national chains and brands?”
Read MoreHow Content Marketing Can Help Retailers
Marketing expert Jake Fell explains what content marketing is and how it can help your store strengthen relationships and reach more customers.
Read MoreAsk the Experts: How to Start a Rewards Program
Marketing expert Jake Fell describes a straightforward plan to implement a rewards program at your store.
Read MoreAsk the Experts: Branding Your Store Online
A retailer asks marketing expert Jake Fell, “What steps should I take to brand my business exceptionally online?”
Read MoreAre Facebook Ads Effective for Retailers?
A reader asks marketing expert Jake Fell, “Are paid Facebook ads an effective way to market my online and brick and mortar retail businesses?”
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