ABOUT THE AUTHOR
ASK THE EXPERT: STEVE PRUITT ON THE ECONOMY’S “SOFT L...
Our Expert says, to prepare for potential tariffs and rising costs, consider adding lower price points to your luxury offerings while maintaining high-end options, and focus on creating compelling stories and products to engage customers and justify higher prices.
Read MoreASK THE EXPERT: IS “LOUD LUXURY” THE WAY TO GO?
While the media is highlighting over-the-top fashion, customers favor something more subtle updates.Steve Pruitt weighs in on how to tastefully get attention.
Read MoreASK THE EXPERT: HOW SHOULD I HANDLE BASICS?
Expert advice on managing stock for basics.
Read MoreASK THE EXPERT: SHOULD LUXURY MENSWEAR TURN MORE SLOWLY?
Be sure not to confuse luxury with fashion when planning for markdowns.
Read MoreASK THE EXPERT: ALL ABOUT JACKETS
This layering piece—tailored or not—still shows much growth potential.
Read MoreASK THE EXPERT: WHAT ARE MY MOST IMPORTANT WEEKLY AND MONTHLY FIG...
Key figures that will help you really understand your business.
Read MoreASK THE EXPERT: ARE WE AT THE END OF THE CLOTHING BOOM?
Data may show a slowdown, but be careful how that is interpreted.
Read MoreASK THE EXPERT: IS IT TIME TO CUT BACK ON MARKETING BUDGETS?
Black’s Consulting’s Steve Pruitt offers his advice on spending during a boom market.
Read MoreASK THE EXPERT: HOW CAN I PULL DESIGNER BOUTIQUE TRAFFIC INTO MY ...
Going upscale requires more than designer labels and great service.
Read MoreASK THE EXPERT: HOW CAN I BE SURE I’M NOT OVERSPENDING?
Steve Pruitt shows how to apply the “Acid Test” to be sure inventory is balanced with cash.
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