Beware the Wolf in Sheep’s Clothing: FTC Takes Action Against Apparel Retailer Who Bragged He Could Rip Off Consumers by Ripping Out Made in China Tags 

May 17, 2022

The FTC continues its pursuit of deceptive Made in USA claims, this time with allegations that company Lions Not Sheep and its owner, Sean Whalen, marketed apparel as being “Made in USA,” “Made in America,” “100% AMERICAN MADE,” and “BEST DAMN AMERICAN MADE GEAR ON THE PLANET” when in fact the products were made in China. According to the FTC, Whalen appeared in social media posts claiming he could conceal the fact that his politically-themed hats, t-shirts, sweatshirts, and other apparel were of Chinese origin by removing the labels and replacing them with express markings that they were “Made in USA.” Read more at Lexology.

One Reply to “Beware the Wolf in Sheep’s Clothing: FTC Takes Action Against Apparel Retailer Who Bragged He Could Rip Off Consumers by Ripping Out Made in China Tags ”

  1. Shame on you Mr Whalen. Apart from your own personal selfishness where did you think this was going?
    I have been in the apparel industry for four over decades and have witnessed the erosion of Made In USA because of pure greed.
    Not all North Americans are looking for “cheap and cheerful” or “fashion d’jour”. There are many wishing the days of American pride would return however persons like yourself only taint and make consumers question country of origin.
    The fine is too low and to send a clear message a complete ban should be imposed on this company for clearly lying.
    Oh by the way, you’re an idiot for posting on social media your nefarious claims.
    Good people are sick of bullies and their larger than life ego’s. Make it right, make it honest and once those goals are ingrained let your fortunes follow because of what you did not what you tried to pull over on the public.

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