BRANDIVIO LAUNCHES ADVANCED RETAIL ALLOCATION PLATFORM
Brandivio, an inventory management platform for apparel and footwear retailers, announces its expansion into North America, in conjunction with the National Retail Federation’s Big Show in New York City. Already supporting major brands in EMEA, Brandivio is built by seasoned retail experts to solve critical inventory challenges.
Leveraging machine learning, real-time demand signals, and automation, the Brandivio platform optimizes the distribution of products across a retailer’s stores and e-commerce channels. It ensures that the right products are in the right places at the right times, ultimately improving sales and margin performance, customer satisfaction, and inventory efficiency.
Key features of Brandivio include advanced demand sensing, inventory allocation, real-time analytics and ease of use. These benefit retailers by predicting product demand and allowing them to adjust inventory based on trends. It also enables retailers to optimize their assortment, reduce manual planning efforts for efficiency and enhance workflows.
“Retailers can no longer rely on outdated tools or seasonal strategies,” said James Townsend, CEO of Brandivio. “Brandivio democratizes retail data science, enabling brands to level the playing field, compete effectively, and maximize profits in today’s fast-paced market.”
This launch underscores Brandivio’s mission to support U.S. retailers facing tighter margins and increasing competition. “Our platform addresses the unique needs of this market, ensuring retailers have the tools to grow and thrive,” added Keith Whaley, SVP of Retail Solutions.