BRITAIN’S SHORE PROJECTS LANDS IN U.S.

British watch brand, Shore Projects, has landed state-side with its launch in Nordstrom and Bloomingdale’s. Both department stores will stock Shore Projects, representing the brands first retail presence in brick and mortar locations within the USA.

All three of the company’s collections (Projects 1, 2 and 3) will be available along with a wide selection of interchangeable straps, allowing shoppers to change up their style in a matter of seconds, to suit their style, season or current mood.

“We are thrilled to be stepping in to the doors of two of the most recognized department stores in the United States,” said Neil Waller, cofounder of Shore Projects. “We have already received such great feedback from our U.S. online customers, and are excited to see the response from shoppers who now have the chance to touch and feel the product in person at these brick and mortar locations. This is the next step to making big moves globally for the brand.”