BRITISH FASHION COUNCIL TO HELP FUND 15 EMERGING DESIGNERS THIS YEAR
The British Fashion Council (BFC) today celebrates the fifteen emerging designers who will receive NEWGEN support for the year ahead. Following the announcement of a new format, NEWGEN sponsorship is now awarded annually to both menswear and womenswear designers who will show at either London Fashion Week Men’s or London Fashion Week. This new format is focused on celebrating the emerging menswear and womenswear talent in London. NEWGEN offers designers the time and support to hone in on critical business skills to futureproof their businesses.
A-Cold-Wall*, Charles Jeffrey Loverboy, Halpern, Nicholas Daley and Richard Malone will receive NEWGEN support for the first time this year, in addition to existing NEWGEN designers Cottweiler, Kiko Kostadinov, Liam Hodges, Phoebe English Man, Marta Jakubowski, Molly Goddard, Paula Knorr, Sadie Williams and Wales Bonner who all continue to receive support. ‘One to Watch’ support has been awarded to Richard Quinn, who will be given exhibition space in the LFW Designer Showrooms at The Store Studios this September. Designers Alex Mullins, Ashley Williams, Craig Green and Faustine Steinmetz now graduate from the initiative.
A-Cold-Wall*, Charles Jeffrey Loverboy, Cottweiler, Kiko Kostadinov, Liam Hodges, Nicholas Daley, Phoebe English Man and Wales Bonner will show at London Fashion Week Men’s in June. Halpern, Marta Jakubowski, Molly Goddard, Paula Knorr, Richard Malone and Sadie Williams will show at London Fashion Week in September. Each of the NEWGEN designers will be allocated a dedicated pop-up showroom space within the Designer Showrooms at The Store Studios, taking residence after their show or presentation to host press and buyers appointments.
“The new format of our NEWGEN initiative allows the BFC to be flexible in the support it offers emerging designers, and recognizes the changing nature of fashion business and showcasing models,” said Caroline Rush CBE, chief executive of British Fashion Council. “We want to empower these designers to build and strengthen their brands in close alignment with their creative vision. I am delighted as ever to welcome this year’s new designers to the initiative.”
Since its inception in 1993, NEWGEN sponsorship has acted as a promotional launch pad for young designers including Alexander McQueen, Christopher Kane, Christopher Raeburn, Christopher Shannon, Erdem, J.W.Anderson, James Long, Lee Roach, Marques’Almeida, Mary Katrantzou, Nicholas Kirkwood, Roksanda Ilincic and Simone Rocha.