CAFÉ GINORI OPENS AT BERGDORF GOODMAN

Ginori 1735 has introduced Café Ginori at Bergdorf Goodman in New York City. The bespoke project continues the expansion of the Kering-owned Italian fine porcelain maison into the lifestyle world. The new café will offer Italian-inspired staples, from sublime dishes to divine cocktails, immersed in the world of Ginori 1735‘s singular aesthetic.

Reflecting the Ginori 1735 flagship boutiques’ atmosphere, the Domus home decor collection’s textiles and furnishings create an elegant setting, including Oriente Italiano wallpaper and embroidered textiles used on cushions, pillows, and chairs from the Domus home collection.

At the heart of Café Ginori at Bergdorf Goodman is the Art of Plating, a unique approach that rewrites the rules of the mise en place. With meticulous attention to detail and a profound appreciation for beauty, every dish combines fine porcelain and culinary art harmoniously.

“Ginori 1735 stands for art and beauty. We wanted to create Café Ginori to bring our spirit into the lifestyle world and conceive a new dining experience that—paying homage to the uniqueness of the Italian culinary tradition—surprises at every visit. We are honored to open the doors of the Café Ginori in partnership with Bergdorf Goodman, an iconic luxury destination that, like Ginori 1735, firmly looks towards the future,” said Alain Prost, Chief Executive Officer, Ginori 1735.

The opening of Café Ginori at Bergdorf Goodman is the latest addition to the retailer’s stable of iconic restaurants, each delivering a distinctive point-of-view. Within its iconic halls, Bergdorf Goodman clients are encouraged to expect everything, and the introduction of this new café introduces a new venue for unforgettable moments of inspiration and revelry.

“Exceptional service is in our DNA, and with the opening of Café Ginori at Bergdorf Goodman, we’re thrilled to have this partnership come to life with such a historic brand,” said Melissa Xides, Chief Retail Officer, Bergdorf Goodman. “The stunning new destination fuses our strength in luxury experiences with Ginori 1735’s rich heritage of Italian hospitality and exceptional craftsmanship to offer a truly first-of-its-kind concept to our customers.”

In an exceptional multisensory exercise, plating at the café is choreographed so that the design and color of the porcelain accentuate the menus that creatively reinterpret Italian classics. The entire table setting for lunch consists of mixed and matched colors from the Oriente Italiano collection. Once mixed at the table, a cream-colored beetroot risotto transforms into a vivid pink hue and is set against a complementary rose-colored print plate. Modern takes on classics such as Eggplant Parmigiana, Beef Carpaccio, and Veal Ragù Tagliatelle, as well as entrée salads like the Insalata Lobster with frisée, endive, capers, and a lemon parsley emulsion will also be available. Lunch moves to teatime, where the menu shifts to a variety of teas and coffee accompanied by sweet Italian treats and savory bites and the plating to the dramatic Labirinto and playful Il Viaggio di Nettuno patterns.
As teatime transitions to the Italian time-honored aperitivo, light dishes and refreshing cocktails, such as the Ginori 1735, an aperitif-based homage to the Italian seaside, will be served. The plating focus shifts to the sophisticated Labirinto collection, created nearly one hundred years ago by Gio Ponti, helping the mood of the space to transform and become a uniquely celebratory after-work destination. Throughout the café, the signatures of Ginori 1735 are in focus, from the Oriente Italiano wallpaper to the embroidered textiles used on cushions, pillows, and chairs from the brand’s Domus home collection. Additionally, all Ginori 1735 items in the café will be available for sale in the recently opened brand shop on the Seventh Floor.

Café Ginori at Bergdorf Goodman is located on the retailer’s lower level and open daily from 11:30 a.m. until 6:30 p.m., with aperitivo served from 4:00 p.m. Reservations are encouraged and available through OpenTable.