COLLINI MILANO 1937 LAUNCHES E-COMMERCE

by Stephen Garner

Glamour fashion brand Collini Milano 1937 goes online with the launch of its e-commerce platform, another milestone for the historic brand re-launched in February 2019.

The e-commerce launch is the brand’s second major commercial step after the opening in January of its first mono-brand store on Via Santo Spirito in Milan, to which the creative director and CEO Carmine Rotondaro aims to add two more stores outside Italy.

Both the ready-to-wear men’s and women’s collections will be available online, complete with accessories and footwear, as well as the gender-free line of gold and silver leather outerwear.

Purchases directly from the Instagram @collinimilano page will also be possible both through stories and posts, thanks to the link to shop function.