DALLAS MEN’S SHOW TO EXPAND FOR JANUARY 2025
The Dallas Men’s Show may kick off this weekend, but it is already planning next winter’s event, which includes expansion from the Dallas Market Center’s World Trade Center into the adjacent Market Hall building, adding another 60,000 square feet, creating the largest event in the show’s history. The January 25-27, 2025 event will include the Market Center’s permanent showrooms, with shuttles providing continuous service between the venues and pedestrian access via a crosswalk between buildings.
The show has tripled in size over the last five years, presenting leading brands in classic suiting, business, and casual wear. Recent additions include contemporary, outdoor lifestyle, sportswear, and men’s gifts.
“The Dallas momentum continues as we accelerate our plans to reimagine and expand the Men’s Show to reach more top buyers,” said Cindy Morris, president and CEO of Dallas Market Center. “No other trade event presents a single marketplace with the lifestyle categories retailers are demanding. We just celebrated the 40th anniversary of men’s markets in Dallas, so it’s timely that we should reimagine our Men’s Show to serve buyers for the next 40 years.”
Along with an expanding number of exhibiting brands, the show has expanded its attendance to welcome buyers from coast to coast representing top menswear retailers. From Naples, Florida, to Minneapolis, Minnesota, to Seattle, Washington, more top men’s retailers choose the Dallas Men’s Show because of its selection, convenience, hospitality, and commitment to supporting independent retail. [Editor’s note: Also, at 60°F, as it was last January, who could complain?]
The reimagined January show will feature a new venue for exhibitors in the mid-century designed Market Hall. Flooded with natural light, the hall will include a dramatically expanded show floor featuring best-selling and trending brands across multiple categories. Brands that participated in the most recent Dallas Men’s Show included Lacoste, Mizzen + Main, Harlestons, 34 Heritage, Billy Reid, Lubiam, Mountain Khakis, Faherty, Duck Camp, Greyson, Collars & Co., Zanella, PT Torino, St. Croix, as well as footwear and accessories from Filson, Goorin Bros., Smathers & Branson, and Allen Edmonds, among others.
The Market Hall show floor will also include hospitality stations, comfortable seating areas, WiFi, and the fashion show stage and runway for the Men’s Show Party.
Permanent men’s showrooms located on the 7th, 13th, 14th, and 15th floors of the World Trade Center will continue to present brands, including Barbour, Johnnie-O, Tommy Bahama, Peerless, Hagen, Samuelsohn, Jack Victor, True Grit, Horn Legend, Southern Marsh, Mauritius, and dozens of others.
Photo, top, by Terrance Barksdale.