DAVI PARIS CHANNELS A SUN-DRENCHED END OF SUMMER FOR NEW COLLECTION
Davi Paris creative director Davide Marello tells a coming of age story during the bittersweet melancholia of the last days of summer for his fifth collection.
For spring/summer 2021, Marello uses faded fish, boat, and flower prints to evoke a sun-drenched feeling across the collection.
Knitwear is adorned with a hand-embroidered bluebell flower – a delicate memory of a handkerchief Marello received from his grandmother, when he was a child.
The mood of the collection is genuinely sensual. Embroidered tailoring is inspired by the ‘70s and worn directly on the skin. Denim shirts are reinterpreted in a patchwork of flower prints.
New and precious fabrics enrich the collection, especially the Crêpe de Chine silk shirts embroidered with an elegant iris flower.
The video of the collection, seen below, stages a dream-like scene, in which three young men question both their fears and dreams. The mist above the sea, the color of the sky, a souvenir in the pocket – as many impressions Marello wanted to use in the video, to embody and give life to the spirit of his collection.
This is nothing short of magnificent –not only are the designs just creative, new, strikingly original — they are imminently sellable.
I also thought the Video was wonderful in every way — it actually sells the fashions in a personal and intimate way — it makes you want to buy them.
Again, just excellent!!!!