ED HARDY X UNKNOWN ARRIVES DECEMBER 12

In another instance that proves that the Aughts are back in fashion, Cult British unisex streetwear label Unknown is launching its first collaboration with Ed Hardy on Sunday, December 12.

The latter tattoo-themed brand features the ink work of its namesake and entered the world of fashion in 2002. It soon became of the hottest, bestselling brands of the era.

The new collaboration comes on the eve of Ed Hardy’s 20th anniversary as a fashion brand.

The range includes denim, jackets, tees, sweatsuits and accessories all featuring Ed Hardy prints and embroidery. Unknown is best known for its rhinestone tracksuits, and this capsule sees these reworked through Ed Hardy’s aesthetic. Prices will range from £40 for a beanie to £280 for a puffer jacket.

US influencer, model and stylist Bloody Osiris fronts the campaign.