Are Fashion Designers Undermining Their Own Products By Supporting Apple?

In the ongoing legal wranglings between tech giants Apple and Samsung, a group of fashion industry luminaries recently weighed in on behalf of Apple. They include designers Calvin Klein, Lanvin’s former creative director Alber Elbaz, Alexander Wang, Louis Vuitton’s Nicolas Ghesquière and Sacai’s Chitose Abe. They’ve all taken Apple’s side in a lawsuit that dates back to 2012 in which the creator of the iPhone accused Samsung of copying some of the smartphone’s technical features as well as its design. Fashion folks might know very little about software and coding, but they understand the importance of aesthetics. And so in a friend-of-the-court brief, they extol the power and importance of design. As attorney Mark Davies, the brief’s counsel of record, noted in an interview: “It’s the design that sells the product.” Read more at The Washington Post.