British golfwear brand Bunker Mentality will be available in the U.S market with its spring/summer ’18 collection for the first time in 10 years.
“We have taken our time in coming to the U.S. market. We have decided to go forward now because the time feels right,” said Robert Hart, owner and creative director of Bunker Mentality.
“Bunker Mentality’s unique designs and success in Europe is a great foundation for a launch in the USA market,” added Tony Duran president and founder of The Duran Group, which will lead the sales and marketing efforts in the U.S. for the brand. “We have worked with the Bunker Mentality team to adapt their product for the USA market, and the early stage feedback has been very positive from golf shops seeking differentiation in the apparel category.”