HAPPY SOCKS TO LAUNCH BILLIONAIRE BOYS CLUB COLLABORATION NEXT MONTH

Fashion sock and underwear brand Happy Socks has announced its upcoming collaboration with Pharrell Williams’ Billionaire Boys Club. The spring/summer 2017 collection is the second in the on-going capsule of exclusive designs available to selected retailers.

This season features six styles of unisex athletic socks, a three-pack designer gift box and two styles of men’s trunks. Featuring Billionaire Boys Club’s iconic classic helmet and diamond & dollar print, as well as unique new patterns, the collection is a must-have for fans of BBC, which is worn by celebrities including Justin Bieber, Drake and Miley Cyrus. Trunks retail at $30, gift box at $80 and the athletic socks are $14 per pair.

The Happy Socks x Billionaire Boys Club collection launches on February 15 online at HappySocks.com and in selected retailers.