Here’s Why Madewell’s Menswear Is Suddenly So Good

In the vast world of menswear, there are few things more exciting than a once-moribund mall brand mounting a comeback and taking a stylish leap forward. I’ve never seen people so excited about Banana Republic than I have over the course of this year. J.Crew’s latest attempt at regaining its former glory, under Noah founder Brendon Babenzien, has given us at least one great moment so far: Giant-fit chinos!! Now, the word is out that J.Crew’s sister brand Madewell, which has never really resonated deeply with fashion-conscious men, is bringing the heat to your local mall. Read more at GQ.