HEYDUDE AND JELLY ROLL EXPAND THEIR SHOE COLLABORATION
Heydude and Jelly Roll have announced that they are restocking their sold-out collaboration just in time for Jelly’s return to the mainstage as a headliner at Stagecoach. The first drop of the Jelly Roll X Heydude Suede Debossed Shoe was a quick hit with fans of the singer and the brand. People can sign up on the waitlist for the shoe, which will become available on April 29th.
“Second chances mean everything to me. I am a product of them. I’m excited that with Heydude’s support, my fans will have another opportunity to get their own pair of these customized shoes, “said Jelly Roll. “The shoe’s details are a reflection of my life, including family and faith. I am incredibly proud of this collection and have really appreciated the partnership I’ve had with Heydude.”
In addition to Jelly Roll’s Second Chance drop, Heydude is dropping Heydude Blanks. The Blanks will allow customers the opportunity to create custom shoes including chosing from options for patches and paint.
“We’re always looking for ways to help Dudes express their individual style, encouraging them to feel decidedly confident, carefree, and chill,” said Lisa Li, Heydude VP of Global Integrated Marketing. “We worked with Jelly Roll to create a customized shoe that represented him, and now Heydude Blanks gives Stagecoach attendees the opportunity to be declarative about their style.”