HOOK & TACKLE JOINS FORCES WITH PACIFIC FINS RESORT FOR ANNUAL BEACH CLEANUP

Hook & Tackle, an eco-conscious outdoor apparel brand, partnered with Pacific Fins Resort to support its annual beach cleanup initiative, turning out more than 50 dedicated volunteers, all donning Hook & Tackle performance sun shirts. Together, the Hook & Tackle and Pacific Fins Resort teams collected more than 50 full bags of trash from the beach. The initiative served as a powerful reminder of the importance of environmental stewardship and the need to maintain the natural beauty of our coastal regions.

“We are immensely proud to have been part of this vital beach cleanup effort,” said Stan Rudman, CMO of Hook & Tackle. “Our company’s commitment to environmental conservation has been unwavering for over three decades. We believe in taking action to protect our planet, and events like these provide us with the opportunity to make a tangible difference.”

Maintaining the environment is a core value for Hook & Tackle, and its dedication to this cause extends beyond product offerings. For more than 36 years, Hook & Tackle has remained committed to protecting the environment and ensuring the sustainability of our planet. The company actively seeks ways to give back to the communities and ecosystems that have shaped its brand. This beach cleanup initiative is just one of the many ways Hook & Tackle continues to champion environmental sustainability.

Hook & Tackle remains steadfast in its mission to inspire others to join the fight to protect our planet and preserve our natural treasures. The success of this beach cleanup event serves as a testament to the collective impact that a dedicated group of individuals can achieve when they come together for a common cause.