Hugo Boss Fashions Inc is teaming up with the Samuel Waxman Cancer Research Foundation (SWCRF) for a special in-store party on Wednesday, June 16th from 6pm-9pm at the BOSS store in SoHo to announce the launch of the first-ever Global Walk to Flatten the Cancer Curve.
As a lead event sponsor, Hugo Boss will be donating 15 percent of store sales during this event to SWCRF.
The Global Walk to Flatten the Cancer Curve officially starts on June 30th, 2021, and culminates on July 10th, 2021, with a celebration of health and wellness at the SWCRF’s 17th Annual Hamptons Happening, where Hugo Boss will receive the Fashion Cares Award.
The virtual walk will raise international awareness and funds for life-saving cancer. Participants will log their steps during the 11 days with the aim of accumulating 25,000 miles, enough to travel around the world.