Ikea And Virgil Abloh Preview Upcoming Collaboration

by MR Magazine Staff

Ikea’s blue Frakta bag is iconic, but it’s not untouchable. Further proof: Virgil Abloh’s new Ikea line that will be out later this year. Abloh, newly appointed menswear designer at Louis Vuitton, founder of streetwear label Off-White, and architecture school grad, recently gave a sneak peek at his Ikea collab during a live broadcast last week, and among the goods was a long teased cardboard prototype for a new Frakta bag—beige and slouchy with the word “Sculpture” written across it in a bold sans serif. During the preview, Abloh also showed off rugs emblazoned with bold text and a vaguely Scandinavian- or Windsor-style chair (that looks, ahem, exactly like a Paul McCobb Planner Group spindle-back design from the 1950s) with a fourth leg sporting a doorstop. The designer explained that he wanted to give humble objects—a chair, a rug, a Frakta bag—an elevated sense of artistry and “pride.” Read more at Curbed.