Is the Suit Really Dying?

We’re long past the days when men wore suits everywhere from sporting events to cross-country flights, but is the menswear staple finally headed toward extinction? A recent Vox piece by Mark Dent, which declares that the power suit has “lost its power,” seems to point to that. As the publication points out, companies like JP Morgan and Goldman Sachs have relaxed their dress codes in recent years, and American men are buying fewer suits. U.S. revenue for men’s suits dropped to $1.9 billion in 2018, down from $2.2 billion in 2013. The total number of men’s suits sold in 2018 was 8.6 million, which comes to about .07 suits per man. But while high-profile executives who have come to see the suit as stuffy have ditched the look for something more casual (think Steve Jobs becoming a streetwear icon in his turtlenecks or Mark Zuckerberg and his infamous hoodies), Vox points out that being in a position to wear what you want is a form of privilege. “There’s a class element to it,” Deirdre Clemente, a fashion and culture historian and author of Dress Casual: How College Students Redefined American Style, told Dent. “In order to say I don’t have to wear a suit you have to be of a certain socioeconomic class.” Read more at Inside Hook.