JANSPORT RELEASES ITS FIRST BACKPACK MADE WITH 100% RECYCLED FABRIC

by Stephen Garner

JanSport has released its new “Recycled SuperBreak” bag, the brand’s first backpack made with 100 percent recycled fabric.

Each bag contains the equivalent of 20 plastic water bottles worth of recycled plastic, uses 900 denier polyester Cordura eco-fabrics, made of postconsumer waste such as plastic water and soda bottles.

All the machines used in the production of the Recycled SuperBreak use renewable energy from a solar power system and the eco-conscious fabric produced has a solvent-free PU coating, which reduces the amount of hazardous chemicals used during processing.

The traditional foam used in the back panel and straps of every JanSport pack was removed in order to make the Recycled SuperBreak fully packable into itself for simple and convenient storage. JanSport also uses 60 percent recycled paper for its product hangtags, in addition to using eco-friendly vegetable ink and a water-based varnish on the hangtags. The Recycled SuperBreak will be available in five colors including black, red tape, yellow card, new olive, and oyster.

“JanSport’s sustainability journey started over 50 years ago,” said Roger Spatz, president at JanSport. “Our packs are hyper-durable and less likely to end up in a landfill. Also, the majority of our packs are guaranteed for life, so if a JanSport product fails, we’ll fix or replace it. We’re also working to carefully choose materials that are either partially or completely made from recycled plastics. With these steps, we hope our products will have less of an impact on the environment and more of a positive impact in people’s lives.”