KAHALA DEBUTS ITS FIRST POP-UP SHOP AT WESTFIELD CENTURY CITY IN L.A.

by Stephen Garner

Authentic Hawai’i-based aloha shirt company Kahala partners with Westfield Century City in Los Angeles for its first-ever pop-up store. Hanging within the 900 square foot space are six framed original aloha shirts, ranging from the 1940s-1960s, with some of the same prints available for purchase in their latest iteration.

A timeline collage highlighting historic moments throughout the brand’s 85-year history can be found on the back wall along with a dimensional 13-foot palm tree in Kahala’s signature red color, inviting guests to enjoy a fun photo-op.

Customers will also experience another Hawaiʻi-based brand Mauna Loa, offering its recently launched non-dairy macadamia milk ice cream and its signature macadamias. Kahala and Mauna Loa will share the spirit of “Aloha Friday,” every Friday from June 4th-July 23rd between 4pm-7pm. Visitors can kick off the weekend by stopping in to receive a free trial size of Mauna Loa Nice Cream.

The temporary store, located between Tesla and Jo Malone on level one at The Atrium at Westfield Century City, marks a significant step for the continued history of Kahala, as both of its founders originated from California before separate callings brought them to Hawai’i. Now, with more than 85 years of Hawaiian culture and inspiration woven into its DNA, the brand’s first owned retail foray in the contiguous U.S. brings the spirit of aloha to the West Coast.

Continuing the tradition of innovation in art and fabrics, Kahala will offer an exciting array of products including their Collector’s Edition – a limited series of aloha shirts featuring iconic 1940s heritage designs which are made from an exclusive rayon filament fabric by the same Japanese mills that produced Kahala’s original shirts. Each shirt is then individually hand cut and sewn in Hawai’i.

Kahala has five retail locations in the Hawaiian archipelago, with four located on Oahu, and a newly-opened store on the island of Kauai.

The Kahala pop-up at Westfield Century City is now open through July 27th.