KAPPA EMBRACES OUR ‘NEW NORMAL’ IN FALL CAMPAIGN

by Stephen Garner Aug 13, 2020

Kappa has launched its fall/winter 2020 collection.

This season, the Italian sportswear brand culls inspiration from the “new normal,” harnessing its trademarks of tradition, innovation, and expertise with updated sports and leisurewear that fuse fabrics and shapes made for modern lifestyle living.

Forest inspired earth-tones are joined by mustards and mahogany, rose, and sky blue, for a new selection of essentials from the brand’s “Authentic Banda” collection. New fleece logo hoodies provide the perfect amount of cozy for sitting dockside, while intense pops of lime and fire orange offer a bright nod to the future for its women’s premier line.

For this season’s campaign, Kappa enlisted top male model Alton Mason along with a cast of female models to embrace the outdoors theme as seen through the lens of photographer Danielle Hans.  

The collection is available in-stores and online now at kappa-usa.com.