KITH CELEBRATES THE NATIONAL FOOTBALL LEAGUE’S 2023 SEASON
In celebration of the upcoming 2023 season, Kith has partnered with the National Football League to create two custom collections of elevated apparel, accessories, and lifestyle goods. The collection includes satin bomber jackets, vintage graphic tees, and caps, as well as a limited-edition football that fuses the NFL’s team logos and artwork with Kith’s signature silhouettes. Kith has also reprised its partnership with hatmaker ’47 on a custom headwear offering featuring NFL co-branding and corresponding team logo embroidery. Kith for the NFL is available now at select Kith shops, at Kith.com, and on the Kith app.
Kith for the NFL: Giants Collection
To honor its home team, Kith and the NFL have also developed a New York Giants collection of custom, retro-inspired apparel, accessories, and lifestyle goods. This assortment of redesigned Giants artwork, executed in Kith’s signature silhouettes, includes jackets, hoodies, quarter-zips, crewnecks, vintage T-shirts, jerseys, and more. Premium fabrications in heavier iterations are utilized across the offering—from Italian Nappa leather and Manteco wool to chunky cotton yarn and sherpa. The palette is rooted in the Giants’ official red, white, blue, and grey hues.
Accessories include a collaborative offering of headwear, a special Giants helmet, and a custom Wilson football. For the headwear offering, Kith reprised its partnership with ’47 to create a hitch snapback and fitted cap—both crafted from a wool-polyester blend. Each cap is embellished with Kith for Giants embroidery artwork on the front and side panels. Kith and the New York Giants also partnered with Riddell to design a collaborative Giants helmet—a collectible Speed Replica, using official NFL paint, that displays a custom co-branded logo. Lastly, Kith and the NFL partnered with Wilson to design an authentic, custom football that showcases an all-over Kith monogram design and an all-new Kith for the NFL co-branded logo. This special model is handcrafted at Wilson’s football factory in Ada, Ohio, and constructed with Wilson’s genuine leather sourced from the Horween Leather Company.
Ahead of the collection’s global launch, Kith will host a special traveling pop-up around three New York City boroughs from September 7th to the 9th. The pop-up will visit iconic New York culinary institutions where attendees will have an early opportunity to shop the assortment. Location details will be released closer to the event.
Kith for the NFL: Giants Collection releases on Sunday, September 10th at all Kith shops, 11 AM EST on Kith.com, and on the Kith app.
