KITH PARTNERS WITH NEW YORK RANGERS FOR A COLLECTION

by Julian Randall



Kith has partnered with the New York Rangers to create a collection of apparel, accessories, and lifestyle goods that reimagines the Rangers’ classic iconography. The offering features an experience both on and off the ice: a collaborative collection and the first-ever Kith Night at Madison Square Garden for the New York Rangers game on January 18th. 

The New York Rangers have a identity that reflects their storied history and connection to New York City. A variety of their logos and artwork—like the current Rangers Crest logo and 1994 Stanley Cup Champions artwork—have been reimagined to incorporate Kith. Debuting specially for this collection is an all-new collaborative logo that showcases the Kith wordmark with a puck flying across it, and the New York Rangers logo in a script typeface. Other Kith signature logos like “Kith Sports” and “New York to the World” are seen throughout. Each style comes in Rangers’ red, white and blue color palette. 

The apparel collection includes signature outerwear, knitwear, fleece, shirting, and pants. Suede coaches’ jackets, nylon pullovers, and satin bomber jackets feature in the outerwear offerings. Knitwear consists of cardigans, sweaters, and hoodies crafted from chunky cotton yarn. Rugbys, Nelson crewnecks & hoodies, full-zips, shirting and nylon pants are also present throughout the offering. 

This collection also features Kith’s second partnership with AVIREX, a New York-based heritage brand known for luxury leather jackets, to make the Kith & AVIREX Madison Square Garden Jacket. Utilizing AVIREX’s signature Icon silhouette, each limited-edition jacket features all-over Kith for the New York Rangers & New York Knicks designs and Madison Square Garden artwork & patches. Each one is  crafted from premium leather, with one iteration in all black and the other in Rangers and Knicks color-blocked hues.

The accessories consist of headwear made in partnership with ‘47—including Trucker, Hitch Snapback and Franchise LS Fitted styles—alongside Kith-signature beanies. Each style features co-branded embroidery and is produced in fabrics like wool, polyester, and nylon. Complementing the accessories are a variety of lifestyle goods made in partnership with Inglasco, the official game puck supplier of the NHL. 

Lastly, the collection includes Kith Kids, which takes inspiration from the adult styles: various jackets, hoodies, crewnecks, sweaters, tees, pants, and a range of headwear. Kith for the New York Rangers releases Friday, January 17th at select U.S. Kith stores, Kith.com and the Kith app.

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