Luxottica and Intel announced they will be working together on wearable technology, specifically microprocessor-equipped eyewear. Products will debut next year.
“The growth of wearable technology is creating a new playing field for innovation,” said Intel CEO Brian Krzanich in a statement. “Through our collaboration with Luxottica Group, we will unite our respective ecosystems and bring together Intel’s leading-edge silicon and software technology with Luxottica’s design innovation and consumer expertise. We expect the combination of our expertise to help drive a much faster pace of innovation and push the envelope of what’s possible.”
Added Luxottica Group CEO Massimo Vian, “This is an incredible opportunity for us to continue to innovate and further shape the future of eyewear. Together with Intel, we will continue to develop the potential of wearables, expanding the limits of what eyewear can be. We’ll lead the change to create frames that are as intelligent and functional as they are beautiful. Products that consumers will love to wear.”
Eyewear giant Luxottica’s owned brands include Ray-Ban, Oakley, Persol and Oliver Peoples. Luxottica is licensed to produce eyewear for Giorgio Armani, Bulgari, Burberry, Chanel, Coach, Dolce & Gabbana, Donna Karan, Polo Ralph Lauren, Prada, Michael Kors, Starck Eyes, Tiffany and Versace.