Macy’s and Men’s Wearhouse have signed a deal for tuxedo rental shops in about a third of Macy’s stores nationwide.
The licensed tuxedo shops, to be located inside 300 Macy’s doors by fall 2016, will be branded as Macy’s but operated and staffed by Men’s Wearhouse. Macy’s will continue to sell its own assortment of tuxedos in its tailored clothing departments.
“This transaction benefits both Macy’s and Men’s Wearhouse,” said Men’s Wearhouse CEO Doug Ewert in a statement. “Most importantly, it benefits formalwear customers by creating additional channels for brides and grooms when they’re choosing tuxedos, shirts, shoes and accessories for their weddings.”
“Macy’s and Men’s Wearhouse will work together to provide additional convenience and simplicity for our customers while offering the latest trends in rental tuxedos, including prestige designer brands and some styles exclusive to Macy’s,” said Macy’s chief merchant Tim Baxter in a separate statement. “The customer shopping experience will be enhanced by Men’s Wearhouse’s specialized and expert service. We see weddings and special occasions as strategic growth opportunities for Macy’s. We are already well known for our wedding and gift registry, and we continue to build our business in engagement and wedding rings, wedding party suits and dresses, shoes, accessories, fashion jewelry, gifts and other categories. Tuxedo rental is the next element in building Macy’s special occasion capability.”
The first tuxedo rental shops will open in Macy’s stores this fall in 17 stores in the New Jersey, San Francisco and Houston markets.