MOVERS: DECKERS BRANDS APPOINTS STEFANO CAROTI AS OMNI-CHANNEL PRESIDENT

by Stephen Garner

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Deckers Brands, a global leader in designing, marketing and distributing innovative footwear, apparel and accessories, has announced the appointment of Stefano Caroti as omni-channel president, effective November 2, 2015. In this role, Caroti will oversee all aspects of the company’s omni-channel operations for all brands and report directly to Dave Powers, president of Deckers Brands.

Prior to joining Deckers, Caroti spent 23 years at Nike, serving in multiple leaderships roles. Caroti most recently served as chief commercial officer at Puma, where he managed the global wholesale, retail and e-commerce divisions and the brand’s five geographic operating regions, encompassing €3 billion (approximately $3.3 billion) in revenue.

“We are delighted to welcome Stefano to the Deckers family,” said Powers. “He has a strong track record of successfully running multichannel businesses for global brands. I am confident that he is the right person to lead our omni-channel division and help take our customer-centric business model to the next level.”

Deckers’ portfolio of brands includes Ugg, Teva, Sanuk, Ahnu, Hoka One One and Koolaburra.