MR PORTER DEBUTS EXCLUSIVE CAPSULE WITH DRIES VAN NOTEN

by Stephen Garner

Mr Porter has released a new collaboration with Belgian designer Dries Van Noten.

The dual men’s and women’s collections, which also appears on Net-A-Porter, draw inspiration from dream-like summer days, travel and escapism, while encapsulating Dries Van Noten’s vision for color, vibrancy, and optimism. The collections include joyful, androgynous styles in relaxed silhouettes and fabrics in sunburst colors and psychedelic prints. T-shirts, shirts, and shorts are emblazoned with “Wish You Were Here” motifs, and swimwear, shoes, sunglasses, and beach accessories complete the collections.

On Mr Porter, the exclusive collection consists of 40 pieces and marks the first time Dries Van Noten has collaborated on an exclusive menswear collection with a retail partner. Focusing on casualwear fit for the beach, the collection features an array of bold, floaty camp-collar and classic patterned shirts; loose-fitting T-shirts and hoodies; drawstring shorts and swim shorts alongside high-summer accessories.

To mark the occasion, Mr Porter will also feature Mr. Dries Van Noten in its digital magazine The Journal with the debut of a new designer content series called Hosted By… which celebrates some of the brightest and most resonating voices in menswear. This first installment for Hosted By… will feature varietal storytelling and a special video, narrated by Mr. Van Noten himself, offering unique and intimate insight into the designer’s approach to work and life.

“Mr. Dries Van Noten is one of the most celebrated designers in our industry, and we are honoured to partner with him and the Dries Van Noten team on an exclusive capsule collection,” said Sam Kershaw, buying director at Mr Porter. “The new capsule and corresponding editorial will no doubt inspire our global customers for sunnier, summer days ahead, and will also provide them with an intimate look at the man behind so many of our favourite collections.” 

“I am honoured to launch this selection of garments for summer with Mr Porter and Net-A-Porter,” added Van Noten. “This collection has an optimistic attitude that reflects a carefree, relaxed day at the beach with friends. A state of mind we all need these days and may soon even be a reality.”

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