NEIMAN MARCUS AND RALPH LAUREN UNVEILED EXCLUSIVE NEW ‘PATCHWORK AMERICANA’ COLLECTION
In a first, the American luxury brand Ralph Lauren has created a capsule collection exclusively with retailer Neiman Marcus. Patchwork Americana reimagines iconic patchwork motifs with elevated craftsmanship and contemporary styling.
The collection includes 52 pieces of men’s, women’s, and children’s clothing. “Ralph Lauren’s impact on American fashion is beyond measure. He has forever altered the fashion landscape with a unique vision of relaxed elegance, infusing an old-world sophistication with refreshing modernity, and we are honored to collaborate with Ralph Lauren on a collection created exclusively for our clientele,” said Paolo Riva, Chief Brand Partnerships and Buying Officer, Saks Global said in a statement, “This exclusive collection celebrates the long-standing partnership and admiration between Neiman Marcus and Ralph Lauren, with brand signatures like patchwork denim and easy shirting reimagined into extraordinary wardrobe heroes.”
The exclusive men’s pieces reflect Ralph Lauren’s signature aesthetic, featuring a palette of rich blues and creams that effortlessly complement any wardrobe. Highlights include a sophisticated tonal palm leaf jacquard jacket, a silk-blend cardigan, the flag sweater and a blue Japanese cotton chambray suit. Each piece is a study in effortless refinement, fusing classic tailoring with timeless sophistication.
To celebrate the launch, Jodi Kahn, Vice President, Luxury Fashion, Neiman Marcus and Joy Herfel-Cronin, Group President North America US Wholesale, Ralph Lauren, hosted an intimate evening at the Rosewood Mansion on Turtle Creek. Neiman Marcus’ top clients gathered for a private presentation, where models showcased the collection during a cocktail reception, followed by a charming, seated dinner.
Patchwork Americana is available now, exclusively at select Neiman Marcus locations, online, and through remote selling. The luxury retailer invites customers to visit its NorthPark store, starting today, to shop an exclusive Ralph Lauren installation on the second floor.
