ONLINE RETAILER STYLEBOP.COM NAMES RONALD BURTON III FASHION DIRECTOR

Munich, Germany-based online retailer Stylebop.com has announced the appointment of Ronald Burton III as fashion director, joining the business from internationally-acclaimed style publication Document Journal, where he held the title of senior fashion & market editor. This appointment is effective as of September 1.

Relocating from New York to Stylebop.com headquarters in Munich, Burton will lead the global editorial team, tasked with applying his distinctive vision to further developing the website’s visual identity; positioning all fashion content to align with the ongoing evolution of the site’s product mix.

At Document Journal, Burton conceptualized and styled main fashion spreads and features, as well managing and editing all women’s and men’s market and trend content across print and online. He brings with him a wealth of international experience and affiliation with some of the world’s best creative talent.

“Ronald’s experience and stellar reputation within the industry makes him the perfect fit for our growing creative team,” said Dr. Thomas Müller, managing director of Stylebop.com. “We look forward to him developing a unique and engaging editorial point of view for the site, one that mirrors the ongoing evolution of our brand mix.”

“I am very excited to bring my years of editorial and styling experience to help further build out the Stylebop.com brand and identity,” added Burton. “I feel that the site already possesses a unique voice within the market and I’m looking forward to amplifying that through brand-focused luxury content.”