PATAGONIA TO RELEASE NEW DOCUMENTARY – UNBROKEN GROUND
This summer, Patagonia Provisions will release Unbroken Ground – a 25 minute film that explores the critical role food plays in finding solutions to the environmental crisis. The vast majority of our food is produced using methods that reduce biodiversity, decimate soil and contribute to climate change.
Patagonia Provisions believes that food can and should be grown, harvested and produced in ways that restore the land, water, wildlife and human health.
Directed by Chris Malloy of Farm League, Unbroken Ground tells the story of four pioneering groups – and the people behind them – leading the way with regenerative agriculture, restorative grazing, new crop development and selective-harvest fishing.
“Revolutions start from the bottom. They never start from the top,” notes Patagonia founder Yvon Chouinard in the film. “At the bottom are these people who are willing to break the paradigm. Putting a small group together, all believing in the same thing, all going in the same direction… you can’t believe what we could accomplish with that.”
“We believe in the work and passion the people in Unbroken Ground bring to changing how food is produced,” said Birgit Cameron, director of Patagonia Provisions. “As our business grows, we’re committed to developing partnerships with like-minded farmers, ranchers, fishermen, scientists and chefs to create delicious food that’s good for both people and planet.”
Unbroken Ground kicks off a nationwide summer tour on June 22 at Patagonia SoHo in NYC. The complete tour schedule can be found here.
The full, documentary-style film will be available to view online at PatagoniaProvisions.com and Patagonia.com starting August 1, 2016.
