PERRY ELLIS INTERNATIONAL EXPANDS COMMITMENT TO OCEAN PLASTIC RECOVERY WITH CLEANHUB
Perry Ellis International, Inc. (PEI) has announced an expanded partnership with CleanHub to include the Perry Ellis brand in its effort to remove plastic waste before it reaches oceans and waterways. The expansion allows Perry Ellis to dedicate a portion of sales to recovering an additional 10,000 pounds of plastic annually.
The CleanHub partnership is an extension of PEI’s ongoing commitment to sustainability and environmental stewardship. Since April 2022, PEI’s Original Penguin brand has collaborated with the Berlin-based technology company, which is dedicated to implementing waste recovery solutions across Asia and Africa. To date, the Original Penguin partnership has facilitated the collection of nearly 25,000 pounds of plastic and counting.
“At Perry Ellis International, we recognize the critical threat that plastic pollution poses to the health of our oceans and ecosystems,” said Oscar Feldenkreis, CEO of Perry Ellis International. “Expanding our collaboration with CleanHub enables us to take tangible action and drive meaningful impact alongside our consumers in preserving the planet for future generations.”
“Perry Ellis is an excellent example of a company taking proactive steps to care for our planet,” said Joel Tasche, Co-founder and Co-CEO of CleanHub. “We’re excited to partner with Perry Ellis in our ongoing effort to prevent plastic from entering the oceans. With their partnership, we’re set to make an even greater impact.”
Photo, top, by Subtle Cinematics.