RALPH LAUREN LANDS IN MILAN FOR FALL 2021 CAMPAIGN

by Stephen Garner

Ralph Lauren celebrates his men’s Purple Label collection and fall 2021 women’s collection in the heart of Milan. The new campaign embraces the style, energy, and optimism of the brand’s global influence, with the charm and effortless sophistication of the Italian luxury capital.

Shot in a captivating film format along the picturesque cobblestone streets of the enchanted city, the fall 2021 campaign encapsulates the quintessential and irreverent style of the Milanese lifestyle through the lens of the new collection. The season’s collections celebrate the city’s influence in fine tailoring with an eclectic mix of modern sportswear and heritage suiting, while also introducing a new standard in accessories craftsmanship with the introduction of The Welington Collection.

The Purple Label fall 2021 collection welcomes the return to the joy of dressing. Fine wools and cashmere recall the traditions of town and country; jogger pants and sneakers bring a more casual spirit to tailored silhouettes. A palette of olive greens, deep browns, and charcoal grey creates a timeless backdrop for Ralph Lauren’s personal style philosophy. From the classic top hat to a shearling ski boot, Ralph Lauren invites the modern man to explore luxury in comfort.

Embracing the modern sophistication from the fall 2021 collections, a new range of accessories is introduced to the Ralph Lauren icons – The Welington Collection. Inspired by Ralph Lauren’s enduring passion for the equestrian sporting tradition, the collection incorporates the sleek contours of the stirrup, one of Ralph Lauren’s most iconic motifs. Decidedly eclectic yet refreshingly effortless, the exclusive collection is comprised of men’s and women’s handbags, shoes, belts, small leather goods, watches, and jewelry.

“There is something about Milan that touches me – the romance of winding cobbled streets, the rich patina of ancient facades and wrought-iron balconies, the mystery of hidden courtyards and small cafes, the sound of bells marking the time of day and a way of living that moves at a slightly slower, more personal pace,” said Ralph Lauren. “These are the things woven together that inspired the special character, elegance, and sophisticated charm of my fall collections for women and men – a modern tradition of timeless style to celebrate today.”

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