Ralph Lauren To Kick Off New York Fashion Week With Hamptons Runway Show

Ralph Lauren is set to kick off New York Fashion Week with a runway show in the Hamptons on September 5.

Ralph Lauren has long had a presence in the Hamptons. The brand opened its first shop out east in 1992, when the town was more residential than a vacation destination. In 2007, the label cut the ribbon on its children’s store East Hampton’s oldest building, and in 2008, the designer established a partnership with the East Hampton Historical Society to help preserve the Mulford Farm grounds. Today, Lauren runs three shops in the Hamptons, and he also has three connected houses in Montauk. Read more at Hypebeast.