Direct-to-consumer underwear label Related Garments has partnered with one of Manhattan’s most fashionable hotel destinations, Dream Downtown, to introduce an exclusive men’s styling amenity. Launching this month, guests checking into the hotel’s suite-level accommodations will find signature Related Garments X Dream Hotels men’s underwear and socks packages for sale in a variety of sizing options.
The new Related Garments X Dream Hotels collaboration package will include one pair of boxer briefs and traditional dress socks ranging in size from S/M to M/L in signature midnight blue and charcoal black color way, evoking the energy of Manhattan nightlife and retail exclusively for guests at $25.
“We are thrilled to partner with the iconic Dream Downtown to offer travelers a convenient luxury,” said Mike Appel, co-founder of Related Garments. “Our mission is to provide men with confidence through coordination, which is a must when traveling on important business or seeking leisure time in a new destination—a man that matches his socks and underwear is going places.”
“Hotels are a place where people come from all over the world, not only for an experience, but to feel comfortable,” said Rohit Anand, global director of brand activation and partnerships for Dream Hotels. “Related Garments’ new signature style is the perfect addition to our range of amenities that guests depend on.”
Known as the industry’s first brand to offer complementing socks and underwear in one succinct package, Related Garments offers the perfect pairing and style solution for hospitality leader Dream Downtown, which is celebrated for its art and design, nightlife, and restaurant focused properties.