Retailers Are Hurting Their Reputation Scores By Not Responding To Online Reviews

At a time when retailers are obsessed with customer experience, a lot of retailers aren’t don’t seem to be paying much attention when a customer complains about a bad experience. That’s one of the conclusions of the 2020 Retail Reputation Report created by reputation management firm Reputation.com. The retail industry, according to Reputation.com, has a lower average reputation score than auto dealers, hospitality, dining, and real estate. (But retail does perform significantly better than the healthcare and finance industries.) Read more at Forbes.