RHONE TEAMS UP WITH STANTT AND SPECTRE & CO. FOR MULTI-BRAND POP-UP

by Stephen Garner

Rhone Stantt SpectreRhone, Stantt and Spectre & Co. are teaming up to create a month-long pop-up shop at The Roger Smith Hotel, which will remain open at 501 Lexington Avenue in Manhattan until April 30. The shop is designed to deliver a diverse range of men’s apparel , as each brand will feature a curated selection of their specific collections.

Rhone will offer a selection of premium activewear, including outerwear, golf polos, running shorts, sweatpants and more ($68-$200). Stantt, which is known for its custom-fit technology, will show a selection of tailored casual and ready-to-wear men’s attire, available in 75 sizes ($88-$150). Spectre & Co. will provide fashion-conscious apparel and accessories geared to the young professional ($35-$300).

This marks the second NYC pop-up for Rhone, which had a temporary location on Lafayette Street during the holidays last year. Additionally, Stantt held a similar multi-branded pop-up at The Roger Smith Hotel with men’s underwear brand Tommy John that ended last month.