SCHMOOZING: ERMENEGILDO ZEGNA CELEBRATES NEW CAMPAIGN IN VENICE

Zegna
by Stephen Garner
[metaslider id=134721] On Saturday, September 2, Ermenegildo Zegna celebrated the second chapter of its ‘Defining Moments’ global advertising campaign, starring Robert De Niro and French choreographer and dancer Benjamin Millepied, with an exclusive Venetian Night hosted by Alessandro Sartori in a private palace in Venice, Italy.

Sartori and Millepied were joined by Francesco Carrozzini, director of the campaign and photographer, accompanied by Bee Shaffer, with additional guests Pietro Valsecchi, Riccardo Lanza, Raimondo Gaetani and Federico Cianferoni among others.

Guests arrived to a private screening of the new ‘Defining Moments’ campaign video, which marked the first global viewing, enjoying a Venetian-themed cocktail dînatoire with a live performance by Italian singer,songwriter, and guitarist Alex Britti.

First introduced for the spring/summer 2017 season, the fall/winter 2017 campaign represents an evolution of the acclaimed ‘Defining Moment’ global multimedia advertising campaign, which reflects the emotion and community-centric voice that Ermenegildo Zegna has authenticated through its brand statement.