Southington Man Finds Demand For Customizing Sneakers

Mike Serafino said his business of customizing sneakers with logos, colors and designs started when two of his passions, sneakers and art, came together.

Serafino began about a year and a half ago. He’s now made pairs based on sports teams, local schools, movies, games and anything else he can think of. This week he started working on a pair of sneakers for an out-of-state customer who found him online. Read more at Record Journal.