Stance has tapped Motofumi Kogi, also known as Poggy, as its newest addition to the underwear and sock brand’s ambassador program, Punks & Poets. Stance has also created a video chronicling him as he continues on his mission to uncover what’s fun and fascinating in the fashion world.
The video is the latest iteration of the brand’s first brand campaign, Uncover the Uncommon, providing a glimpse into the psyches of unapologetically creative individuals who have changed the game in their respective fields.
Originally hailing from Sapporo, the capital of Hokkaido, Japan, Poggy has helped to transform street fashion, bridging a unique mixture of contemporary streetwear with classic suiting aesthetics. As one of the dominant voices within the streetwear movement, Poggy brings an elegant twist to the fringes of fashion as the director of United Arrows & Sons and through his various collaborations.