STEVE AOKI RETURNS TO NYFW TO PRESENT DIM MAK X ONE PIECE IN PARTNERSHIP WITH TOEI ANIMATION

American DJ and record producer Steve Aoki returned to New York Fashion Week this season with Dim Mak X One Piece in partnership with Toei Animation to present an immersive runway experience on September 9th, 2024, at Artechhouse. The Dim Mak X One Piece: Spring/Summer 2025 Collection was unveiled as part of Toei Animation’s year-long celebration of the 25th anniversary of the iconic anime series.

The Dim Mak X One Piece: Spring/Summer 2025 Collection pays homage to the exhilarating world created by Eiichiro Oda, featuring designs inspired by the series’ Egghead arc. The collection brings to life the vibrant personalities of beloved characters like Monkey D. Luffy and his Straw Hat crew. The immersive runway experience combined images and elements from the series, transporting guests into the world of One Piece in a way never before seen in fashion. This historic collaboration signifies the future of anime’s influence on global fashion, merging storytelling with high design. The collection’s color palette drew inspiration from the bright and bold colors we see on the island of Vegapunk, incorporating vibrant hues and bold contrasts that mirrored the dynamic world of One Piece.

“This collaboration between Dim Mak and One Piece is a dream come true. It’s a mashup of everything I love – fashion, music, and anime – all in one. As a huge fan of One Piece and Luffy, I’m super inspired by his drive, his fearless spirit, and how he turns obstacles into opportunities. This partnership is all about celebrating that energy with bold, dynamic fashion that captures the vibe of One Piece while repping the street style that Dim Mak is all about,” says Steve Aoki.

The runway show’s casting featured a diverse lineup of models, including notables like Noah Lyles, the American track & field athlete and Olympian, and Junelle Bromfield, the Jamaican track & field athlete, who brought the collection to life on the runway.